Keynote:
Earning premium prices for premium products
in the face of tough commodity competition:
8:15am - 9:30am
Presenter: Dr.
David Hughes
- - - - - -
- - - - - - - - - - - - - - - - - - - - - - - - - -
- - - - - - - -
Workshops:
1) Products & Markets:
9:30am - 10:30am
- Presentation of new Farm/Agriculture Products with
examples;
- Participant involvement & discussion
re: turning your ideas and produce into products;
- Creating value-added agricultural products;
- To Market To Market (marketing through farmers markets,
CSA’s, coops, etc)
Presenter: Gwendolyn
Simpson
-
- - - - - - - - - - - - - - - - - - - - - - - - - -
- - - - - - - - - - - - -
Workshops:
2) Farm Tax & Bookkeeping Tips: 9:30am
- 10:30am
CRA presents the requirements to keep books and records,
GST and zero rating, income and expenses including capital
vs. current expenses and the treatment of losses. Also
included will be an introduction to electronic services
and what you can see and do with regard to My Account
and My Business Account.
Presenter:
Yvonne McCreary & Gord Starchuk, CRA
- - - - - - -
- - - - - - - - - - - - - - - - - - - - - - - - - -
- - - - - - -
Workshops: 3) Food Safety
- The hype about HACCP": 9:30am
- 10:30am
The Food Safety Initiative has been
helping small-scale food processors throughout BC increase
their awareness and knowledge of food safety management
systems. See why HACCP, which stands for Hazard Analysis
Critical Control Point, has become one of the most popular
food safety systems in the world. Small food processors
experience a number of challenges when it comes to a
detailed food safety system – find out steps you
need to take to create a system that works for you.
Presenter:
Joy Playtord, BDC
-
- - - - - - - - - - - - - - - - - - - - - - - - - -
- - - - - - - - - - - - -
Workshop:
4) Family Farm “Matters”: 10:45am
- 11:45am
Mary wanted to have her children near as
she worked on the farm and made farming fun and a game
for her children and their friends. As a mother of 12
she will have you laughing as she shares her experiences.
As small family farms are disappearing, Mary will get
you thinking of ways to make more money on yours. By
the time she is finished you will learn how to make
farming a fun family affair. She will help you understand
how to farm with your children when they are infants
and teach them the love of the land as they grow into
adults.
Presenter:
Mary Forstbauer, President of BC Farmers Markets Association
- - - - - - - - - - - - - - - - - - - - - - - - - -
- - - - - - - - - -
Workshop:
5) The Vinegar Works; Product Success Story:
10:45am
- 11:45am
"What started as a sweet dream has
turned into a successfully sour business. Kim will take
you through the creation of The Vinegar Works line of
vinegars from the "Eureka" moment, product
development, the challenges, the selling of this value
added product at the farm gate, farmer's markets and
elsewhere and to taking a day off in the near future.
"
Presenter: Kim
Stansfield, Valentine Farm
-
- - - - - - - - - - - - - - - - - - - - - - - - - -
- - - - - - - - - - - - -
Workshop:
6) Agri-tourism Trends & Opportunities:
10:45am
- 11:45am
Agritourism is a sector within agriculture which has
increasing opportunities as Canadian demographics change
coupled with increasing interest in local foods and
experiences, high fuel costs and concerns in terms of
climate change and food security. This seminar will
provide an overview as to what is agritourism and how
agricultural producers can diversify to increase their
on farm revenue stream by marketing and selling experiences
in addition to their products. The seminar will also
highlight opportunities as well as challenges.
Presenter:
Heloise Dixon-Warren, BC Agri-Tourism Alliance &
Moose Meadows Farm
- - - - - - - - - - - - - - - - - - - - - - - - - -
- - - - - - - - - -
Workshop:7)
Mechanical Maintenance on the Farm 101:
12:30pm - 1:30pm
My workshop will be geared toward the novices that plan
to take on the numerous tasks of running and maintaining
farm equipment. You don’t necessarily have to
be a mechanic although having an aptitude and interest
towards mechanical workings is a plus.
This class will help give you the confidence to take
on the task of making sure the tools; equipment and
machinery are in good working order for the task at
hand. Some practical and simple measures will be discussed.
A list of tools for the farm will be given.
We will look at the tractor and its parts, orchard mower
and sprayer, 2 stroke and gas engines, and weed trimmer.
One of the most important skills will be how to fill
a grease gun without getting the grease all over yourself!
By the end of the workshop I hope it will give you confidence
and encourage you to try your hand at maintaining your
equipment and the use of your tools. You may have a
sense of empowerment knowing how things work!
Presenter:
Doe Gregoire, Four Winds Farms
- - - - - - - - - - - - - - - - - - - - - - - - - -
- - - - - - - - - -
Workshop:
8) What is Food Security?: 12:30pm
- 1:30pm
Farmers feed everyone. This results in a relationship
between farmers and the general public which is basic
and may be distant or very close to home. This workshop
will explore current difficulties facing farmers, how
these may affect food security and offer practical,
doable actions the public can make to assist in securing
a ‘home grown’ food supply.
Presenter:
Lee McFadyen, Mariposa Organic Farm
- - - - - - - - - - - - - - - - - - - - - - - - - -
- - - - - - - - - -
Workshop:
9) Strategic Planning for New Markets
12:30pm - 1:30pm
How do you know which direction to take your business?
In this interactive workshop, you will learn how to
use a new, simple, practical tool that will help you
analyze all the external factors and your own resources
before you make that important decision
Presenter: Heather
Martin, Women’s Enterprise Centre
- - - - - - - - - - - - - - - - - - - - - - - - - -
- - - - - - - - - -
Keynote:Vision
for Agriculture:
1:30pm - 2:00pm
Speaker: Val
Roddick, Parliamentary Secretary
- - - - - - - - - - - - - - - - - - - - - - - - - -
- - - - - - - - - -
Keynote:
The Future of Agriculture: “Branding”
the Family Farm – Home-Spun Marketing in the Age
of Persuasion: 2:00pm
- 3:00pm
Gwen emphasizes practical application when
dealing with the challenges of start-up, running and
marketing of agri-culinary-tourism / niche agriculture
operations. Anecdotes, examples and stories illustrate
business models including how to apply the ‘rules
of retail’ and the ‘rules of persuasion’
to farm direct marketing and selling to chefs. Gwen
talks about the importance of developing your signature
‘brand’ through cards, brochures, flyers,
electronic newsletters, signage, websites, and media
releases. Additionally Gwen reveals how the small farmer
can capitalize on current trends in food, consumer spending
and demographics.
Speaker:
Gwendolyn Simpson, Owner - Inspired
Market Gardens
- - - - - - - - - - - - - - - - - - - - - - - - - -
- - - - - - - - - -
Plenary:
Panel of Experts: 3:00pm
- 4:00pm
This session will promote consumption of local farm
products and the challenges and opportunities to meet
the demand from suppliers (ie: 100 mile diet, Eat BC,
etc…)
Moderator: Keith Duhaime
Panel Participants:
Val Roddick, Parliamentary Secretary for Agriculture
Ben Stewart, Quails Gate
Winery
Suzanne Mick, Discover Wines
Chef Bernard Casavant, Burrowing Owl
Kim Stansfield, Vinegar Works
|
